Lakers player lost $1 million endorsement deal in China
LeBron James publicly criticized Daryl Morey and reportedly pressed NBA commissioner Adam Silver on punishing the Rockets general manager.
Why is LeBron so upset with Morey, who merely tweeted support for Hong Kong protesters trying to expand and maintain their freedom?
Following the money often provides an answer.
Due to Chinese backlash, the NBA will reportedly lose millions of dollars of expected revenue, which affects players’ salaries. Lakers players also felt even-more-direct consequences while in China for preseason games.
Dave McMenamin of ESPN:
James, Anthony Davis, Kyle Kuzma and Rajon Rondo — to name a few — had appearances canceled. One Lakers player, sources told ESPN, had agreed to a $1 million endorsement deal with a Chinese company prior to the trip. When he arrived — poof — it was gone. A seven-figure payday went out the window.
It’s understandable someone would be agitated by losing a $1 million endorsement deal because of someone else’s tweet. I can’t even imagine how frustrating it’d be to miss out on that money.
Morey chose to take a political stand. Others are paying the price. He definitely rankled people around the league.
But perhaps scorn for Morey is misdirected.
This is the peril of chasing money in a place where an endorsement deal can fall apart because of someone else’s tweet. Maybe a bigger problem is a business environment where free expression is so stifled.